Social media, email campaign, and brand imagination

Boden is an iconic British brand, known for their bold colours and exciting patterns. This campaign imagined the idea of “Colour Play” for their Fall 2026 collection. Staying true to the brands iconic burst of colour, and bringing a simplistic, brand-guideline resonant approach was paramount. 

I.
II.
III.
IV.

Craving something else?   

Home






Boden needed a creatively envisioned campaign concept, given the prompt “Colour Play.” Known for their vibrant colours, and stylish patterns, this concept called for a strong storyline that encapsulated Boden’s brand in its entirety, as well as the Fall 2026 collection.